Gigi Dia: The Ethical Beauty Advocate in Haus Labs’ Empowering Campaign

Brian Cade
2 min readNov 30, 2023

Actress Gigi Dia has stepped into the world of ethical beauty with a powerful statement as part of Lady Gaga’s revolutionary cosmetic brand, Haus Labs. Embracing a vegan and cruelty-free approach to beauty, Haus Labs has redefined the industry, and Gigi’s partnership showcases her commitment to inclusivity and empowerment.

Founded by the iconic Lady Gaga, Haus Labs is more than just a beauty brand; it’s a celebration of individuality and self-expression through makeup and body art. Gaga’s vision of promoting self-acceptance, bravery, and kindness aligns perfectly with Gigi’s own values, making her a natural fit for the campaign.

Gigi Dia’s journey from a young foreign girl in “NIOFAR” to a stablished actress in Hollywood has been one of passion and dedication to her craft. With her love for acting and storytelling, she brings a genuine enthusiasm to her role as an ambassador for Haus Labs. As an advocate for representation and diversity in the entertainment industry, Gigi embodies the inclusivity that Haus Labs champions.

Beyond her acting accolades, Gigi’s involvement with Haus Labs goes deeper. Gigi is proud to be associated with a brand that shares her values. Haus Labs’ commitment to being 100% vegan and cruelty-free reflects Gigi’s own beliefs, allowing her to use her platform to promote ethical beauty choices.

Gigi Dia’s partnership with Haus Labs has taken her to Sephora stores across the USA, where she has been featured alongside Lady Gaga herself. Together, they promote the brand’s foundation and other products, radiating the empowering message of self-acceptance and embracing one’s true self. Gigi’s authentic presence in the campaign adds a touch of sincerity, resonating with consumers seeking products aligned with their values.

In September 2023, Gigi will be part of the new ad to promote Haus Labs’ latest concealer, further solidifying her role as a prominent advocate for the brand. Her genuine excitement for the products and her commitment to ethical beauty practices make her a compelling spokesperson for Haus Labs, inspiring others to make conscious choices for a better world.

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